Why Does Your Business Need Google Reviews?
In today’s business climate, reviews are the differentiator. Years ago, people commonly asked for references when they were vetting a product or service. But these days when people are searching for a local business to work with, they are likely to conduct research on their own and read online reviews.
Google reviews can give businesses a big credibility boost without having to spend a dime. Let’s take a look at some of the key benefits.
Increased Credibility & Trust
According to statistics, approximately 91% of consumers read reviews to determine credibility of a local business. In fact, 84% of consumers say the positive reviews have helped them gain trust. Without the reviews, that level of trust would not have been established.
Needless to say, people trust Google. The fact that these reviews are on a 3rd party website increases transparency. These reviews have much higher value than testimonials posted on the actual business website.
Improved Business Conversions
Once a potential customer gains trust in your company through reading Google reviews, it is more likely the conversation will get converted to an actual business transaction.
Customer Feedback Loop
When your customers write reviews about your business and post them on Google, these reviews often clearly mention details about your product or service. Through this means, future customers become educated. These reviews can also serve as a feedback loop for you if things need improvement.
Increases Online Reputation & Visibility
The power of online marketing methods you might be using to promote your business will be amplified, as users will become more attracted to your business due to 5-star reviews. This factor increases online traffic to your website and an increase in leads and business.
Another fact to be conscious of is that your clients will review your products or services whether you want them to or not. If you fail to set up Google reviews, you’re missing out on the opportunity to gain a level of control and visibility.
How to Set Up Google Reviews
- Create a Google My Business account. – Visit https://business.google.com/ to sign in or create a Google account for a business. Complete the step by step process by filing required information like email, phone number, business details, etc.
- Ask clients to review your services. – Start sharing your Google My Business URL with clients and ask them to post a review about your services. When asking for reviews, you can mention to clients that their review will help everybody else make an informed decision when they are looking for help. It is important to ask about the review within a few days of closing your transaction. If more time goes by, the client may be less motivated to post a review for you.
- Remind clients. – Everybody is busy. Therefore, there is a chance that your client might forget to write a review. In this case, we recommend reminding them to do so. You can also politely inquire if they need any help posting the review that you discussed.
Through the above-mentioned process, you can begin generating reviews for your business. Of course, it goes without saying that you can only guarantee good reviews when you are providing excellent customer service along with a top-notch product or service.
Copyright: Business Brokerage Press, Inc.
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Seller Financing: It Makes Dollars and Sense
When contemplating the sale of a business, an important option to consider is seller financing. Many potential buyers don’t have the necessary capital or lender resources to pay cash. Even if they do, they are often reluctant to put such a hefty sum of cash into what, for them, is a new and untried venture.
Why the hesitation? The typical buyer feels that, if the business is really all that it’s “advertised” to be, it should pay for itself. Buyers often interpret the seller’s insistence on all cash as a lack of confidence–in the business, in the buyer’s chances to succeed, or both.
The buyer’s interpretation has some basis in fact. The primary reason sellers shy away from offering terms is their fear that the buyer will be unsuccessful. If the buyer should cease payments–for any reason–the seller would be forced either to take back the business or forfeit the balance of the note.
The seller who operates under the influence of this fear should take a hard look at the upside of seller financing. Statistics show that sellers receive a significantly higher purchase price if they decide to accept terms. On average, a seller who sells for all cash receives approximately 70 percent of the asking price. This adds up to approximately 16 percent difference on a business listed for $150,000, meaning that the seller who is willing to accept terms will receive approximately $24,000 more than the seller who is asking for all cash.
Even with these compelling reasons to accept terms, sellers may still be reluctant. Selling a business can be perceived as a once-in-a-lifetime opportunity to hit the cash jackpot. Therefore, it is important to note that seller financing has advantages that, in many instances, far outweigh the immediate satisfaction of cash-in-hand.
- Seller financing greatly increases the chances that the business will sell.
- The seller offering terms will command a much higher price.
- The interest on a seller-financed deal will add significantly to the actual selling price. (For example, a seller carry-back note at eight percent carried over nine years will double the amount carried. Over a nine-year period, $100,000 at eight percent will result in the seller receiving $200,000.)
- With interest rates currently the lowest in years, sellers can get a much higher rate from a buyer than they can get from any financial institution.
- The tax consequences of accepting terms can be much more advantageous than those of an all-cash sale.
- Financing the sale helps assure the success of both the sale and the business, since the buyer will perceive the offer of terms as a vote of confidence.
Obviously, there are no guarantees that the buyer will be successful in operating the business. However, it is well to note that, in most transactions, buyers are putting a substantial amount of personal cash on the line–in many cases, their entire capital. Although this investment doesn’t insure success, it does mean that the buyer will work hard to support such a commitment.
There are many ways to structure the seller-financed sale that make sense for both buyer and seller. Creative financing is an area where your business broker professional can be of help. He or she can recommend a variety of payment plans that, in many cases, can mean the difference between a successful transaction and one that is not. Serious sellers owe it to themselves to consider financing the sale. By lending a helping hand to buyers, they will, in most cases, be helping themselves as well.
The post Seller Financing: It Makes Dollars and Sense appeared first on Deal Studio – Automate, accelerate and elevate your deal making.
Why is certified business valuation totally worth it?
In the modern age, the market environment is extremely focused on start-ups, which are created and sold by the hour, with certified business valuation being very vital. Where you wish to offer your business, you must know its true value. Where the value is exaggerated, there may be no buyers, and where it is reported as less than actually is, it will be a huge loss. Thus, a certified business valuation is crucial.
Valuation trouble
It is sometimes difficult to place value upon business as there are important resources that are a part of reaching an appropriate valuation in the future. Such resources, including information resources and licensed innovation, have to be evaluated on purpose. Correct valuations provide an advantage when a transaction is being conducted.
Choosing cost subjectively while viewing the business owners’ impulses will not bring respect or esteem to the business in the sector it is operating in. Business owners are not able to reach a decision regarding the value of a business where a recoup must occur. A buyer will not pay for a business that is not worth its value.
Estimating the value of a business
It is vital to understand that when estimating the value of the business, unimportant information and unimportant estimations are to be avoided in order to achieve a genuine and true estimation to determine the correct value of the business. The worth has to be viewed without uncertainty and passion.
Quality in this regard has to be discovered logically. Businesses with simpler systems and set ups are easier to analyze and estimate. This is in contrast in the case of broad systems and protected innovation. Books of the company as in its records are vital to assessing the value of the firm and where they are not updated and/or tampered with, the valuation may be negative and turn out bad for the business.
It additionally gets to be hard to esteem the business that has numerous proprietors with various interests. The proverb of administration and entrepreneurs additionally impact the valuation.
The significance of the business valuation can’t be focused on enough. In our free enterprise economy, it’s the most vital criteria by which the development of the business will be evaluated. If the benefit and misfortune elements don’t reflect in business sector valuation, then they will have no significance in the business.
Unique methods to estimate the value
The valuation of a business is conducted for reasons of liquidation and also to meet and comply with the rules of the USPAP. Also, firms that are esteemed and with to offer themselves can make use of the esteem of dealers. The actual value can be analyzed through the business valuation, as exhibited above, and has to be done as an experiment while considering costs. A report which may be fair from a master who is ensured will possess value in the sector of business as dealings will occur by using the report as a rule book.
If you’re looking for certified business brokers in Houston, let TruView Business Advisors know.
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Is hiring a customs broker a wasted investment?
A common misunderstanding held by businesses, whether old or new, is that they are not able to benefit from the savings in costs coordinated by a customs broker. They feel that they may need to make over $5 Million in revenue in order to receive such benefits and that smaller businesses do not need such a broker.
There are small businesses that apply classification of tariffs seeing it as a customs value and develop contracts that allow for sales to start coming in. Next, a small error in the form of a classification of tariffs may become a bigger problem when larger volumes take over, and there are larger volume transactions taking place across the border.
Where the business is new, it is important to be careful where not using a customs broker. Even though a person may wish to interact with customs authorities directly, it is advised that a customs broker is approached and asked for advice. This is especially true in the initial planning stages of a business to assist in eliminating risks in relation to the business, which is cross-border in nature. If you’re putting your business up for sale in Houston and moving to another country, this blog will prove to be a fascinating read.
How you can add value with a custom broker
- Update customs clearing process
- Make sure that documentation for customs is prepared in an adequate manner
- Figure out the classification of tariffs
- Understand whether your commodity will be allowed
- Making sure that the right duties and taxes are applied to shipments
- Identify whether your commodity is regulated through any other agency or government department
- Understand whether any exemptions apply on the commodity
- Assistance in execution of vendor contracts
Importer Benefits
In the event a customs broker is not used to conduct business activities as an agent on your behalf, it is vital to understand that during the planning stages, customs brokers can be useful by:
- Insightful advice provided concerning terms
- Origin country sourcing recommendations provided
- Tariff classification and type of entry suggestions and advice given
- Compliance and decision making process assistance
- Providing the best solutions
- Increasing competitive worth
Thus, a customs broker should be consulted with when in the planning stages. This will allow for a variety of benefits to be gained, as have been noted above and will also allow for risk to be identified and mitigated appropriately.
At TruView Business Advisors, we’re constantly offering advisory services. As a major business broker in Houston, we aim to solve problems and engage with a huge number of small, medium, and large businesses. Contact us now to know more!
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Do you really need a business valuation?
Owners of small businesses most valuable asset is usually their business. The number one question business owners have when contemplating selling their business is what is their business worth. However, where such individuals wish to know the worth of their business, being able to determine value is a little complicated. The first step is obtaining a TruView Business Broker’s Business Valuation. In certain cases, such as divorce or partnership dispute, there is a need for a certified business valuation to occur.
An asset-based approach
The use of this technique causes the lowest value and is made use of to set up the foundation to be able to place value on a business. Analysts making use of this technique can figure out the actual and fair value of such assets without any liability attached. It may view the assets as parts of the firm that will carry on as an ongoing concern, or it may assume a value of liquidation as if the assets would be sold at a fire sale.
An approach based on income
This technique is dependent upon the income made by the business as the name of the technique dictates. Historical data is adjusted to generate a stream of income, which is hypothetical, which an owner who is a successor would get. This cash flow is discounted to current value subsequently. In order to understand cash flows in the future, historical income is normalized to show only expenses the successors would incur to ensure the firm keeps operating. Items that are non-cash in nature are removed, with the owner’s compensation being used as a normalizing adjustment. The reason for this is because owners can control what they make, and this may reflect or may not reflect rates of the market.
Projections of income of the future in certain situations may be made use of where they are more accurate in mirroring the future performance of the business. This is true, in particular, for start-up businesses.
A market-based technique
Analysts look at new sales of businesses that may be compared within databases reported by brokers within the same sector. Analysts may need to make adjustments to the prices of actual sales to exhibit the differences between valued businesses and sold businesses. This is useful when many businesses may be compared. This method has problems in operating where the business is unusual in nature. Although the certified business valuation of a business can be expensive, it is vital, especially in relation to the future of the client’s finances. It is crucial to seek advice from an experienced professional who possesses insight in such matters to avoid any undue problems in the future.
If you’re looking for certified business brokers in Houston, trust what TruView has to offer. Call us now to know more!
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